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From the Desk of:
Antonio Coleman
Antonio Coleman
| Make Money on eBay |
I get this question a lot and it has three answers: "Yes," "no" and "maybe." Let's see which
one applies to you.
There is no doubt that it is much harder for the individual operating out of their home to make
money on eBay today than it was even a couple of years ago. When I started on eBay in 1999,
eBay was a license to print money. A little guy (or gal) like your or me could sell almost anything
and make money. As far as finding merchandise to sell you could source garage sales or buy
surplus and overstocked products from hundreds of dealers. Today, however, many of
those same dealers that use to sell to me, are now selling the same items on eBay at the same
price they used to sell to me.
There are still some overstock dealers who can supply product, but they are fewer. There is also
much more competition on eBay today than in past years. Today there are over 1000 large
companies with employees, warehouses and sophisticated distribution systems
competing for the eBay bidder. In addition to the independent large power sellers there are
companies such as Disney, Lands End, Blooming dales Department Store and many others who
either list directly on eBay or have hired companies to sell their merchandise for them under
another name
one applies to you.
There is no doubt that it is much harder for the individual operating out of their home to make
money on eBay today than it was even a couple of years ago. When I started on eBay in 1999,
eBay was a license to print money. A little guy (or gal) like your or me could sell almost anything
and make money. As far as finding merchandise to sell you could source garage sales or buy
surplus and overstocked products from hundreds of dealers. Today, however, many of
those same dealers that use to sell to me, are now selling the same items on eBay at the same
price they used to sell to me.
There are still some overstock dealers who can supply product, but they are fewer. There is also
much more competition on eBay today than in past years. Today there are over 1000 large
companies with employees, warehouses and sophisticated distribution systems
competing for the eBay bidder. In addition to the independent large power sellers there are
companies such as Disney, Lands End, Blooming dales Department Store and many others who
either list directly on eBay or have hired companies to sell their merchandise for them under
another name
Three Strategies to Make Money on eBay
So what is the little guy to do? There are three basic strategies to succeeding on eBay today.
There may be more --but I know these three work, because I have done them and in fact still do
them.
So what is the little guy to do? There are three basic strategies to succeeding on eBay today.
There may be more --but I know these three work, because I have done them and in fact still do
them.
Make Money on eBay by Selling Used Goods
The first strategy is to sell used goods including antiques and collectibles. The market for any
type of used goods on eBay will always be the purview of the smaller seller. The difficulty of
sourcing merchandise makes this a difficult area for large companies. At the higher end of the
used market are art, antiques, collectibles and rare books. If you have some knowledge
and experience in this field, it is very easy to enter. My wife and I had a small antiques shop
before we started selling on eBay, so we knew what was valuable, what the values of items were
and where to find them. I can walk into any small town auction in America on any weekend and
buy several items that I can turn around and sell on eBay the following week and double my
money or more. In fact we still do this occasionally. About a month before I was writing this
article, we attended a small town auction in Mt. Vernon, Washington. I bought a box of
1950s vintage advertising tins as a lot for $175.
I broke up the lot and sold the pieces individually on eBay over a 14-day period for over $400
total before eBay and PayPal fees. There were some other advertising pieces selling at the same
auction that I did not bid on. They were very clever fakes --repros as they are known in the trade.
The point of telling you this is that I could spot them but you might not be able to unless you had
the knowledge and experience. The lesson here is that you don't want to go into an area you
know nothing about. But if you do have experience in any specific area of art, antiques,
collectibles, stamps, coins, or rare books, then this is a perfect --and fairly easy, way to build a
profitable eBay business.
You don't have to work in antiques and collectibles. There are plenty of other used goods that sell
on eBay. In my book, The Complete eBay Marketing System, I list all sorts of areas of used
goods that sell on eBay. They vary from clothing to books, to small appliances, sporting goods
and the list goes on. I won't take the time to go into it here --it would make this article too long, but
The Complete eBay Marketing System goes into great detail on how to select used
items to sell, how and where to source them and how to sell them.
The first strategy is to sell used goods including antiques and collectibles. The market for any
type of used goods on eBay will always be the purview of the smaller seller. The difficulty of
sourcing merchandise makes this a difficult area for large companies. At the higher end of the
used market are art, antiques, collectibles and rare books. If you have some knowledge
and experience in this field, it is very easy to enter. My wife and I had a small antiques shop
before we started selling on eBay, so we knew what was valuable, what the values of items were
and where to find them. I can walk into any small town auction in America on any weekend and
buy several items that I can turn around and sell on eBay the following week and double my
money or more. In fact we still do this occasionally. About a month before I was writing this
article, we attended a small town auction in Mt. Vernon, Washington. I bought a box of
1950s vintage advertising tins as a lot for $175.
I broke up the lot and sold the pieces individually on eBay over a 14-day period for over $400
total before eBay and PayPal fees. There were some other advertising pieces selling at the same
auction that I did not bid on. They were very clever fakes --repros as they are known in the trade.
The point of telling you this is that I could spot them but you might not be able to unless you had
the knowledge and experience. The lesson here is that you don't want to go into an area you
know nothing about. But if you do have experience in any specific area of art, antiques,
collectibles, stamps, coins, or rare books, then this is a perfect --and fairly easy, way to build a
profitable eBay business.
You don't have to work in antiques and collectibles. There are plenty of other used goods that sell
on eBay. In my book, The Complete eBay Marketing System, I list all sorts of areas of used
goods that sell on eBay. They vary from clothing to books, to small appliances, sporting goods
and the list goes on. I won't take the time to go into it here --it would make this article too long, but
The Complete eBay Marketing System goes into great detail on how to select used
items to sell, how and where to source them and how to sell them.
Make Money on eBay with a Niche Market
The next strategy for making money on eBay is to develop a small specialized niche market. This
is in fact what most of the successful eBay sellers do. I often get emails from eBay newbies
asking me where they can buy DVDs, plasma TVs, Digital Cameras, iPods and other popular
consumer electronic products. I suggest you forget trying to sell any popular mass
consumer product. These fields are very crowded, highly competitive and dominated by many
large sellers with resources and access to sources that the average person cannot duplicate
unless you have thousands or even hundreds of thousands of dollars to invest. Do you really
think you can compete on eBay with Best Buy or Circuit City?
A niche is a small specialized product category that a small seller can play in. I currently sell in
several niches on eBay. One product I sell is a line of high-priced wood burning firepits. I do
have some competitors, but not that many and I think I do a better job of selling them. The price
point of $227 is a high average selling price, so I don't have to sell hundreds of items
to make money. They are drop shipped direct from the manufacturer so I am not paying a
middleman and the market for these products has been steady now for over two years. You can
see my firepit auctions by clicking here. After looking at these you can link to my other auctions
and see the other niche product categories we sell.
The next strategy for making money on eBay is to develop a small specialized niche market. This
is in fact what most of the successful eBay sellers do. I often get emails from eBay newbies
asking me where they can buy DVDs, plasma TVs, Digital Cameras, iPods and other popular
consumer electronic products. I suggest you forget trying to sell any popular mass
consumer product. These fields are very crowded, highly competitive and dominated by many
large sellers with resources and access to sources that the average person cannot duplicate
unless you have thousands or even hundreds of thousands of dollars to invest. Do you really
think you can compete on eBay with Best Buy or Circuit City?
A niche is a small specialized product category that a small seller can play in. I currently sell in
several niches on eBay. One product I sell is a line of high-priced wood burning firepits. I do
have some competitors, but not that many and I think I do a better job of selling them. The price
point of $227 is a high average selling price, so I don't have to sell hundreds of items
to make money. They are drop shipped direct from the manufacturer so I am not paying a
middleman and the market for these products has been steady now for over two years. You can
see my firepit auctions by clicking here. After looking at these you can link to my other auctions
and see the other niche product categories we sell.
Make Money on eBay with Consignment Selling
The last strategy I want to point out for making money with eBay is consignment selling. I like to
call this the perfect eBay business: No upfront investment in products, no inventory, high
profits and minimal expenses. Once you qualify you can register as an eBay Trading Assistant
and eBay will help you promote your business for free.
Once you know how to sell on eBay, it is pretty easy to find people who have goods to sell. My
strategy uses low cost targeted advertising. I spend less than $40 a month and can end up
some months with over $10,000 or more worth of merchandise to sell .
The trick to being successful in the eBay consignment business is in learning how to market
your services, learning what type of merchandise to sell --and which to reject and how to
control your fees. All of this is laid out in my best-selling book, How To Start & Run an eBay
Consignment Business,
The last strategy I want to point out for making money with eBay is consignment selling. I like to
call this the perfect eBay business: No upfront investment in products, no inventory, high
profits and minimal expenses. Once you qualify you can register as an eBay Trading Assistant
and eBay will help you promote your business for free.
Once you know how to sell on eBay, it is pretty easy to find people who have goods to sell. My
strategy uses low cost targeted advertising. I spend less than $40 a month and can end up
some months with over $10,000 or more worth of merchandise to sell .
The trick to being successful in the eBay consignment business is in learning how to market
your services, learning what type of merchandise to sell --and which to reject and how to
control your fees. All of this is laid out in my best-selling book, How To Start & Run an eBay
Consignment Business,
So back to the original question: Can the little guy still make money on eBay? The answer
is "yes" if you apply some of the strategies and techniques I outlined here and if you take the
time to learn the skills you will need. The answer is "maybe" if you try some other techniques or
just stumble around trying to learn as you go. And the answer is probably "no" if you try
and compete with the big boys unless you have the financial resources and business
experience to actually build a large consumer products business.
is "yes" if you apply some of the strategies and techniques I outlined here and if you take the
time to learn the skills you will need. The answer is "maybe" if you try some other techniques or
just stumble around trying to learn as you go. And the answer is probably "no" if you try
and compete with the big boys unless you have the financial resources and business
experience to actually build a large consumer products business.
| Learn to Dominate eBay |
| Secrets to Marketing Do you have what it takes? Review detailed personality profiles of successful Internet Entrepreneurs that make $500,000 to $2.5 Million+ with their websites... Marketingtips.com Search Marketing Lab “Discover The Secret SEO Club That Thousands Of Website Owners Are Using To Send Swarms Of Targeted Visitors To Their Websites For FREE..." Marketingtips.com Google SEO Magic Put your site on the front page of Google within 24hrs. Beating Google with one click of the mouse. TrafficColeman.com Secrets to Their Success "These People are Making $30,000 to $2,000,000 each year with their Successful Internet Home-Businesses — Hear Their Stories and Learn How They Did It... Straight From The Horse's Mouth!" SecretsToTheirSuccess.com Email Marketing eBook "Learn how to write subject lines that *grab* your readers by the eyeballs...... And tractor beam them in, unable to resist your email promotion!" Emailsecrets.com Selling on eBay "How to Start Your Own BOOMING eBay Business in the Next 5 Minutes -- Risk Free!" Auctiontips.com |
| Free Auto Responder Send unlimited email to thousands with one click of the mouse. GetResponse.com Build a FREE Website Learn how to find an idea for online business, build a website from scratch using WebsiteWizard, get thousands of visitors and become a profitable online WebsiteWizard.com Google SEO Magic Put your site on the front page of Google within 24hrs. Beating Google with one click of the mouse. TrafficColeman.com Domain Names "Unlock a 'secret' gold mine of over 2,000,000 potentially magnetic domain names you can snatch up instantly for pennies!" Bizmint.com Create a eBook Software "Easy-As-Pie Ebook Software Makes Publishing Your Own Ebooks Just Mouse Clicks Away!" but you will also learn... Ebookgold.com TalkStream Easily Add Audio And Video To Your Site it you to record and upload audio and video streams, plus add them to your website in just a few clicks. Our feature-rich, intuitive tool will help you improve your marketing results and boost sales. TalkStream.com |
