If you realize, affiliate marketing is a
simple thing to do. You merely find a hot product in a market, and
drive traffic that converts. Your cost of promotion will turn up
to be really a way to help you to make profits. It’s just a
business expense.
At the end of the day, people who forget
the aim of affiliate marketing will get extremely frustrated and
confused. Is it really just about putting up Google AssocTRAC ads?
Or is it about using search engine optimization?
In my opinion, the most obvious secret in
affiliate marketing is really the idea of being an “affiliate”.
What does it mean? Affiliating means you create some kind of
relationship with the people you connect with. It describes the
closeness that you have with people. After all, if you are
using AssocTRAC marketing, isn’t it
important for you connect with people? So let me ask: do you call
your affiliates? Do you contact people to meet them up face to
face?
Sure, there are constraints, but consider
the possibilities.
As an affiliate marketer, there are three
concrete ways to enhance your relationship with your affiliates.
First, give them a priority call on a
regular basis. Once you feel that you have a good fit with your
affiliates, call them to let them know how important it is for you
to have a connection with them. Often, teleseminars can be run to
develop a positive learning atmosphere with your audience while
allowing a guest to come on the call to contribute. If you want to
learn about teleseminars, the best person in the industry is
probably my friend, Alex Mandossian. You can find him at
Second, understanding what they are able to
do, and write about them on a regular basis so as to beef up their
credibility in the eyes of your audience. While you might think
this is a complete waste of time, it’s a process known as
‘edification’. When you edify a person positively, they gain
credibility. It also helps you foster a positive relationship with
them. One person I know who talks about this a lot is Matt Morris,
the founder and CEO of Success University. You can find out what
his business is (hint – it has got everything to do with
“affiliating”) at
Third, help plug any gaps they might have.
It’s always useful to help other people to plug in their gaps,
especially if there are problems with some area of their business.
Do it discreetly. Many times, however, a small gesture like this